Flopicco Studio was commissioned to bring to life, using traditional animation techniques  with a strong Moebius's influence, the script for RAI's Institutional Promo. RAI Movie was, of course, the 78th edition of the Venice International Film Festival's oficial television channel #TVDellaMostra.
 



"Contact, the desire to share. What was most missed during the year of the pandemic is the one that inspired the Rai Institutional Promo 2021", and that is why the center of this short story is the adventure of having walked past what it felt like a thick fog and now finally being back meeting our long missed friends.
​​​​​​​


At the beginning, the characters are alone in this surreal world, and having endure a very strange journey, they are finally reunited in the iconic Piazza San Marco. The Moebius aesthetics is omnipresent but there are also allusions to cinema, Venice, that weird empty streets we have witnessed during the past year and other cinematographic elements that enrich the script making this short story a moving one... just like a good movie.


CREDITS

CLIENT
RAI ITALIA


CREATIVE DIRECTION, ART DIRECTION
AND GRAPHIC PRODUCTION
Flopicco Studio

EDITOR
Marina De Pedro

ILLUSTRATION & ANIMATION
Neo DG

Inhouse Team
Florencia Picco, Fernando Vallejos, Natalia Español, Pablo Camino,
Alejandro Guatelli, Martín Polech




🖤

You may also like

BURGER KING MELTS SWAG
Burger King Melts swag design focused on the ingredients and the unique nature of the melted cheese, which we approached both geometrically and typographically.
Branding, Fashion Design, Graphic Design
SULLE TRACE DEL CRIMINE
Branding, Graphic Design, Editorial Design
FROM THE CINEMAS TO YOUR HOME BARBIE EDITION
Branding, Motion Graphics
CINECANAL STAR WARS
Exciting brand domination exercise to celebrate the premiere of The Rise of Skywalker in Cinecanal.
Motion Graphics, Branding, Visual Effects
Rai Sport Brand Identity
Branding, Motion Graphics, Art Direction
DMAX'S VIDEOGAME HUNTERS
Anchored in the basic elements of DMAX (composition, typography, animation signature), we searched for a visual language that would take us into the world of video games to reflect the retro/lively vibe of the show. Both the custom graphic elements and the fluorescent colour palette are inspired by classic console video games.
Graphic Design, Branding
BURGER KING DIGITAL FOOTBALL KIT
Burger King, in collaboration with Coca-Cola, developed a gaming application that allowed players to customize their soccer helmets and jerseys. Flopicco was commissioned to create, model and animate these designs.
Graphic Design, Motion Graphics, 3D Modeling
QUESTO STRANO MONDO TOOLKIT
Illustration, Branding, Motion Graphics
Versalis Brand System
Brand system for Eni's Biochemical brand Versalis.
Graphic Design, Branding, Logo Design
NAT GEO LOGO AND LABELS GUIDELINES
Flopicco Studio studied the identity usage of National Geographic's logo in all kinds of apparel items and their labels to then create a complete set of guidelines. This rules were compiled in a manual that anyone all over the world can consult to find out all the authorised uses of the National Geographic logo. 
Branding, Fashion Design, Label Design
Back to Top