I T A L Y  ·  F L O P I C C O  S T U D I O  +  D M A X   ·  2 0 2 2



QUESTO STRANO MONDO
ON AIR PROMO TOOLKIT



On Air Promo Toolkit for the premiere of the show Questo Strano Mondo, a program where the host, Marco Berri, explores our world trying to find the facts behind some of the most inexplicable phenomenons. 


 



The aim of the show is finding the scientific truths, the plausible explanations and the simple facts that hide behind those things that at first we cannot understand and that lead us to believe the craziest theories. 

Our visual approach aimed to distance the show from the paranormal (another big field of speculation) and ground it in the imagery of archival research, one of the bases of the show.



CREDITS

CLIENT
DMAX 


CREATIVE DIRECTION, ART DIRECTION
AND GRAPHIC PRODUCTION
Flopicco Studio

Inhouse Team
Florencia Picco, Fernando Vallejos, Natalia Bellagio, Daniela Pasasporo, Pablo Camino,
Alejandro Guatelli, Martín Polech, Pia Rossi, Matías Pastorini & Soledad Basigalup & Ana Laya​​​​​​​




🖤

#GoWithTheFlopicco​​​​​​​​​​​​​​

You may also like

Nat Geo's Earth Day Brand System
Graphic Design, Art Direction, Branding
+SBT POP BRAND SYSTEM
+SBT POP is channel that is an ode to a "pop lifestyle", a casual approach to the simple pleasures we enjoy in our everyday lives: Eating, listening music and having fun watching our favourite shows with our besties.
Graphic Design, Illustration, Branding
CHE TEMPO CHE FA REBRANDING
Refresh the show's look and imbue it with the spirit and personality of NOVE, its new home, while remaining recognizable.
Graphic Design, Branding
Versalis Brand System
Brand system for Eni's Biochemical brand Versalis.
Graphic Design, Branding, Logo Design
SULLE TRACE DELL'ORSO
Graphic Design, Branding, Motion Graphics
DMAX'S VIDEOGAME HUNTERS
Anchored in the basic elements of DMAX (composition, typography, animation signature), we searched for a visual language that would take us into the world of video games to reflect the retro/lively vibe of the show. Both the custom graphic elements and the fluorescent colour palette are inspired by classic console video games.
Graphic Design, Branding
+SBT TVZYN STREAMING
TVZYN is SBT’s channel turning four in 2024—with over 3 billion views, 6 million YouTube subscribers, and a massive presence across TikTok and Instagram. Our challenge was to evolve the brand’s image while staying true to its eclectic spirit and wildly engaged audience.
Graphic Design, Branding
RAI RAGAZZI BOOKLET
Graphic Design, Editorial Design, Branding
RAI CHANNELS 3D TRANSITION
We created for Rai Channels a colourful 3D system that looked playful but elegant, and that is easily customizable for each channel.
Branding, Motion Graphics, 3D Motion
DMAX Channel Branding
Motion Graphics, Art Direction, Branding
Back to Top